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Briggs
& Stratton Power Products Group (BSPPG) is a division of
Briggs
& Stratton.
BSPPG,
formerly Generac Portable Products, has four principal product lines,
including generators, pressure washers, snow throwers and lawn and
garden powered equipment.
BSPPG
sells its products through multiple channels of retail distribution,
including consumer home centers, warehouse clubs, mass merchants and
independent dealrs.
BSPPG
product lines are marketed under various brands including
Briggs
& Stratton,
Craftsman,
Ferris, Giant
Vac,
Murray,
Simplicity
Outdoor, Snapper and
Troy-Bilt.
Categories include Air Compressors, Emergency Backup Power Systems,
Outboard
Series, Portable Generators, Pressure Washers, Transfer Systems,
Welders and Wheel Kits. |
